The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Author: David Meerman Scott
Manufacturer: Wiley
ListPrice: $24.95
Offer: $16.47
Top 20 - Marketing
|
Positioning: The Battle for Your Mind, 20th Anniversary Edition
Author: Al Ries
Manufacturer: McGraw-Hill
ListPrice: $24.95
Offer: $16.47
|
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
Author: Al Ries
Manufacturer: HarperBusiness
ListPrice: $15.95
Offer: $10.85
|
Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands
Author: Alina Wheeler
Manufacturer: Wiley
ListPrice: $45.00
Offer: $29.70
|
Zag: The Number One Strategy of High-Performance Brands
Author: Marty Neumeier
Manufacturer: Peachpit Press
ListPrice: $24.95
Offer: $16.47
|
The Brand Gap: Expanded Edition
Author: Marty Neumeier
Manufacturer: Peachpit Press
ListPrice: $21.99
Offer: $14.95
|
BrandSimple: How the Best Brands Keep it Simple and Succeed
Author: Allen P. Adamson
Manufacturer: Palgrave Macmillan
ListPrice: $14.95
Offer: $10.17
|
Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management
Author: l
Manufacturer: Wiley
ListPrice: $35.00
Offer: $23.10
|
Positioning: The Battle for Your Mind
Author: Al Ries
Manufacturer: McGraw-Hill
ListPrice: $16.95
Offer: $11.53
|
How Customers Think: Essential Insights into the Mind of the Market
Author: Gerald Zaltman
Manufacturer: Harvard Business School Press
ListPrice: $32.95
Offer: $21.75
|
Emotional Branding: The New Paradigm for Connecting Brands to People
Author: Marc Gobe
Manufacturer: Allworth Press
ListPrice: $24.95
Offer: $16.47
|
Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity
Author: David A. Aaker
Manufacturer: Free Press
ListPrice: $28.00
Offer: $19.88
|
The Fall of Advertising and the Rise of PR
Author: Al Ries
Manufacturer: Collins Business
ListPrice: $14.95
Offer: $10.17
|
Marketing Warfare
Author: Al Ries
Manufacturer: McGraw-Hill
ListPrice: $16.95
Offer: $16.95
|
The New Positioning: The Latest on the World's #1 Business Strategy
Author: Jack Trout
Manufacturer: McGraw-Hill
ListPrice: $12.95
Offer: $10.36
|
Building Strong Brands
Author: David A. Aaker
Manufacturer: Free Press
ListPrice: $30.00
Offer: $21.30
|
Marketing Warfare: 20th Anniversary Edition
Author: Al Ries
Manufacturer: McGraw-Hill
ListPrice: $26.95
Offer: $17.79
|
The Origin of Brands: How Product Evolution Creates Endless Possibilities for New Brands
Author: Al Ries
Manufacturer: Collins Business
ListPrice: $14.95
Offer: $11.33
|
Differentiate or Die: Survival in Our Era of Killer Competition
Author: Jack Trout
Manufacturer: Wiley
ListPrice: $21.95
Offer: $14.93
|
The Power Of Simplicity: A Management Guide to Cutting Through the Nonsense and Doing Things Right
Author: Jack Trout
Manufacturer: McGraw-Hill
ListPrice: $16.95
Offer: $11.53
|
Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands
Author: Alina Wheeler
Manufacturer: Wiley
ListPrice: $39.95
|
Harvard Business Review on Brand Management (Harvard Business Review Paperback Series)
Author: Erich Joachimsthaler
Manufacturer: Harvard Business School Press
ListPrice: $22.00
Offer: $14.96
|
Focus: The Future of Your Company Depends on It
Author: Al Ries
Manufacturer: Collins
ListPrice: $15.95
|
The Origin of Brands: Discover the Natural Laws of Product Innovation and Business Survival
Author: Al Ries
Manufacturer: Collins
ListPrice: $24.95
Offer: $16.47
|
The Brand Gap: How to Bridge the Distance Between Business Strategy and Design
Author: Marty Neumeier
Manufacturer: New Riders Press
ListPrice: $14.95
|
Bottom-up Marketing
Author: Al Ries
Manufacturer: Plume
ListPrice: $13.95
|
Differentiate or Die: Survival in Our Era of Killer Competition
Author: Jack Trout
Manufacturer: Wiley
ListPrice: $27.95
|
The Origin of Brands : Discover the Natural Laws of Product Innovation and Business Survival
Author: Al Ries
ListPrice: $24.95
|
Focus : The Future of Your Company Depends on It (HarperBusiness Essentials)
Author: Al Ries
ListPrice: $16.95
|
